This McKinsey report explains “big data” from many perspectives including applications. A Google big data expert referred to it in IEEE Computer in June 2013.
<Known dead link>
The report has a succinct section listing almost all the analytics methodologies. The report illustrates how big data is transforming global civilization; compare this to mainframes in the 1960s. Plain, understandable language with no gibberish words or phrases. You can share this.
The US government is at a precipice bigger than the transformation from mainframes to PCs. The rise of mobile smart devices drives clouds. The rise of big data drives machine learning. The race is to the swift. The race is underway.